Portfolio

Selected work.

Digital performance, content growth and exploratory marketing across analytics and creative work.

Full ownership
CSR consultancy
Fashion industry
Bordeaux, 2022–2024

Digital content & performance growth
10x to 20x+

  • Rebuilt content structure and information architecture from scratch to establish a scalable digital foundation
  • Designed a cross-channel distribution strategy combining search, social and CRM email to accelerate traffic growth
  • Drove website growth from baseline to 10x within 3 months, reaching 20x+ long-term through continuous optimisation and content activation
10x
Growth in
3 months
20x+
Long-term
growth
Start M1 M3 M6 M12 M18+
Coming soon
SQL

Customer segmentation

Exploring customer segmentation concepts through structured data logic to better understand audience behaviour and marketing patterns.
Query Output Insights
Coming soon
Python

Marketing performance analysis

Developing Python skills to explore marketing performance data and extract insights on campaign performance and audience behaviour.
Dataset Analysis Report
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
© Mélissa Deveaux
Retour en haut