A little more
about me.

I studied Applied Foreign Languages with a focus on cultures and international dynamics, before moving into marketing as a natural extension of that curiosity rather than a pivot.

I'm drawn to visual storytelling in all its forms - cinema, photography, dance, piano and to the way these creative languages translate into brand expression and communication systems.

I'm also interested in skincare and beauty, particularly clean formulations and ingredient transparency, as well as the routines and habits that contribute to overall wellbeing.

I've travelled across 18 countries on 4 continents, from Southeast Asia to Europe driven by a genuine curiosity for how people think, live and consume differently.

What interests me in marketing is not content in isolation, but the structure behind it - how ideas are built, connected, and translated into measurable impact.

I care about clarity of intent, consistency of execution, and the logic behind what performs.

Across each role, I've built a working style grounded in autonomy, rigour and adaptability. I'm reliable, collaborative, and comfortable operating across teams and disciplines, while staying detail-oriented and thoughtful in execution.